About Nicole Balin



Born and raised in San Francisco, Nicole Balin got her start in journalism in 1995 at Time Inc. as an editor at Parenting magazine in New York City. In 1997, she left the world of child rearing periodicals--and New York--to serve as an editor in Hollywood at The Source, the leading magazine of hip hop music, culture and politics.

In 2001, while living in Beverly Hills, CA, Nicole founded her publicity firm, Ballin PR, and built a roster of musical clients that has included the Grammy Award-winning group Linkin Park, New Orleans Queen of Bounce Big Freedia, DJ Z-Trip, Zion I, Kool Keith, Too $hort, Public Enemy, Dan The Automator, and Prince Paul, to name just a few.

After two decades in the music business, Nicole decided to expand the scope of her work to include her passion and personal hobby: design. She served as PR Director at Coupar Communications for a year and half, where she worked with top Bay Area designers including The Wiseman Group, Kendall Wilkinson, Regan Baker, Allison Caccoma and Melanie Coddington. In 21018, she returned to her own business representing creatives in the design industry and musical talent. 

In 2015, Nicole authored the memoir God Save the Queen Diva! (Gallery Books/Simon & Schuster) with her client and TV personality Big Freedia.

Nicole has continued as a freelance journalist over the years. Her music and culture writing has appeared in Los Angeles Times, The Source, Blaze, Parenting and the Huffington Post. 

Nicole's homes in Beverly Hills and Marin County have been featured in Real Simple and Marin Magazines