Founded in 2001 by Nicole Balin, Ballin PR is a boutique PR company serving top interior designers, product designers, architects, and musical talent. In an increasingly crowded digital space, Ballin works closely with clients to bring their story to life in various forms of media.

Main objectives of the firm are to communicate the brand, develop messaging, and to support the business goals of our select clientele and Ballin employs a variety of tactics such as publicity, content marketing, and social media marketing to achieve those aims.

"The Internet is cluttered with content, but not always compelling stories," explains founder Nicole Balin, who has built relationships with music, shelter, and lifestyle journalists, bloggers, influencers, and industry insiders for over two decades. "Crafting the right narrative is at the core of good branding."

Ballin PR's current clients include Julia B., Charles Cunniffe Architects, Mead Quin Design, Workroom C, and Lane McNab Interiors, Kari McIntosh Design, and musical sensation Big Freedia. 


About Nicole Balin

Born and raised in San Francisco, Nicole Balin got her start in journalism in 1995 at Time Inc. as an editor at Parenting magazine in New York City. In 1997, she left the world of child rearing periodicals--and New York--to serve as an editor in Hollywood at The Source, the leading magazine of hip hop music, culture and politics.

In 2001, while living in Beverly Hills, Nicole founded her publicity firm, Ballin PR, and built a roster of musical clients that has included the Grammy Award-winning group Linkin Park, New Orleans Queen of Bounce Big Freedia, DJ Z-Trip, Zion I, Kool Keith, Too $hort, Public Enemy, Dan The Automator, and Prince Paul, to name just a few.

After two decades in the music business, Nicole decided to expand the scope of her work to include her passion and personal hobby: interior design. After serving as the in-house PR Director at Coupar Communications for a year and half, where she worked with top designers such as The Wiseman Group, Kendall Wilkinson and Regan Baker, Nicole returned to her own firm full-time. Today, her roster includes Julia B., Charles Cunniffe Architects, Mead Quin Design, Workroom C, and Kari McIntosh Design, Lane McNab Interiors and musical sensation Big Freedia. 

In 2015, Nicole authored the critically acclaimed memoir God Save the Queen Diva! (Gallery Books/Simon & Schuster) with her client and TV personality Big Freedia.

Nicole has continued as a freelance journalist over the years. Her music and culture writing has appeared in Los Angeles Times, The Source, Blaze, Parenting and the Huffington Post. 

Nicole's homes in Beverly Hills and Marin County have been featured in Real Simple and Marin Magazines