ABOUT BALLIN PR & MARKETING
Founded in 2001 by Nicole Balin, Ballin PR & Marketing works with interior designers, architects, and musical talent to build and grow brand identities in the constantly changing media and digital landscapes. Ballin develops holistic, customized campaigns, employing tactics such as PR, content marketing, and social media management to support the business goals of our clients.
"The Internet is cluttered with content, but not always compelling stories," explains founder Nicole Balin, who has built relationships with music, shelter, and lifestyle journalists, bloggers, influencers, and industry insiders for over two decades. "Crafting the right narrative is at the essence of good branding."
After two decades in the music business, Nicole decided to expand the scope of her work to include her hobby and passion: design. Over the past three years, she has immersed herself in the industry, including serving as PR Director at Coupar Communications for a year and half, where she worked with top Bay Area designers including The Wiseman Group, Kendall Wilkinson, Regan Baker, Allison Caccoma and Melanie Coddington.
Currently, Ballin's clients include award-winning firm Charles Cunniffe Architects, internationally recognized homewares designer Julia B., interior designers Carolyn Rebuffel and Kari McIntosh, and TV star and musical performer, Big Freedia.
About Nicole Balin
Born and raised in San Francisco, Nicole Balin got her start in journalism in 1995 at Time Inc. as an editor at Parenting magazine in New York City. In 1997, she left the world of child rearing periodicals--and New York--to serve as an editor in Hollywood at The Source, the leading magazine of hip hop music, culture and politics.
In 2001, while living in Beverly Hills, CA, Nicole founded her publicity firm, Ballin PR, and built a roster of musical clients that has included the Grammy Award-winning group Linkin Park, New Orleans Queen of Bounce Big Freedia, DJ Z-Trip, Zion I, Kool Keith, Too $hort, Public Enemy, Dan The Automator, and Prince Paul, to name just a few.
After two decades in the music business, Nicole decided to expand the scope of her work to include her passion and personal hobby: design. She served as PR Director at Coupar Communications for a year and half, where she worked with top Bay Area designers including The Wiseman Group, Kendall Wilkinson, Regan Baker, Allison Caccoma and Melanie Coddington. In 21018, she returned to her own business representing creatives in the design industry and musical talent.
In 2015, Nicole authored the memoir God Save the Queen Diva! (Gallery Books/Simon & Schuster) with her client and TV personality Big Freedia.
Nicole has continued as a freelance journalist over the years. Her music and culture writing has appeared in Los Angeles Times, The Source, Blaze, Parenting and the Huffington Post.
Nicole's homes in Beverly Hills and Marin County have been featured in Real Simple and Marin Magazines.